The Scent Story
Enter a garden in full bloom - a vibrant wonderland of light and color. Like a double dose of happiness, lush notes of Indian Rose and Rose Centifolia blend with the scent of sparkling Bergamot and warm Sandalwood creating a modern rose fragrance that feels like entering an exuberant daydream.

Aerin's Inspiration
"Roses are my favorite flower and such a classic symbol. There are so many varieties and so many incarnations of rose--something to fit every mood and season. Joyful Bloom is a modern rose fragrance that is exuberant, vibrant and colorful." --Aerin Lauder

The Rose Premier Collection
AERIN's Rose Premier Collection is a celebration of Aerin's favorite flower, and an exploration of the many expressions of the rose. Rose de Grasse Joyful Bloom is a modern rose fragrance inspired by a dreamy rose garden rich with colorful blooms.